The growth of the packaging industry According to a recent study, the global paper and cardboard packaging market currently at 87 billion dollars, will rise to 100 billion from now until 2020. It can also be noted that 7,5 millions tons of paper and cardboard are collected...
Quite unexpectedly, the printed advertising sector has retained its dynamism despite digital advertising's breakthrough the past few years. BALmétrie, in collaboration with Ipsos, have published its latest figures for this traditional medium. In 2015, a French person will read at least one printed advertising document...
To the great relief of professionals the traditional publishing sector appears to be recovering. After several years of lean times, where its international revenue dropped from 165 billion to 145 billion dollars between 2011 and 2014, traditional publishing has revived its growth. A progression observed...
Visual communication constantly proposes new products for business communication Even if web communication has seized power, it is not the only business communication and marketing vehicle. The paper industry has always coined new words as well as innovative and creative supports for the business world. Visual...
We live in an era when it would be easy to think that data is essential in every sector. However printed books still have a bright future ahead of them, and words have not been printed for the last time. Leader of the different sectors...